Today, we are Interviewing Mr. Prashant Bhardwaj. He is the Managing Director of Swadeal.com. He is a management graduate with 17 plus years of experience.
He has expertise in : New business Management, Policy formation, Logistics, Retail and Online Sales and blackbelt in E-commerce. Here are the Interview bytes:
1. How did you get into entrepreneurship?
After working with Ecommerce Marketplaces, I realized that this is not going to help make my fortune. It was so because most of the profits were being taken by them. So, I came up with an idea to start my own web commerce venture instead of paying them a fee. I saved that fee and gave the discount directly to customers. And then started collaborating with people.
2. Please tell us more about your journey as an entrepreneur?
We started a few years back, now we have reached to a level of 1-2 Million sales per annum. We started with mere two employees at the beginning, now we are a strong team of 30 people. Our motto is clear: To keep operation costs low and collaborate
3. Who are your role models?
Every body looks at a personality whom he can follow and get a path for his life. Where as I personally have Mr Bill Gates as my role model because he is a successful businessman with a strong character.
4. Did you read any books that inspired or motivated you in your journey?
Frankly there are many books that are my favorite and they have helped and inspired me throughout my journey , if I need to mention , it will be – Google By Virginia Scott
5. Please tell us about your company
We are a multi location E commerce company having offices in Thailand, Hongkong and China .
Our Focus is mainly on Electronics and Medical Diagnostic Products , we are very shortly starting warehousing in Australia and United States.
6. What’s your most memorable experience as an entrepreneur?
There are many memories associated with the journey, some associated with Risk taking Appetite some with financial Management. But I feel these have given me a lot of strength to go further in business. The journey of an Entrepreneur starts alone. In the beginning, nobody trusts you be it your family or employees, but slowly when you progress, things change.
The most memorable experience was when we started, we had a very small office and four of us used to work together. One day, it was raining very heavily in Bangkok. The office space where we were working was flooded with water. Due to that, all our papers and electronic equipment were damaged. We had to start all over again and it took us almost 2 months to make everything all right. We had to borrow computers from our friends. The whole experience taught us a lot.
7. Are you using any online marketing strategies for your company?
Our main online strategy is Search Engine Optimization and Content Improvisation with social media intervention.
8. What’s your greatest fear as an entrepreneur?
As an entrepreneur, we have faced every day with unpredictable situations and the uncertainty of where your own decisions will take you. This fear of the unknown can easily translate into everything you do for your business and can either become a powerful motivator or a debilitating factor working against your growth and development. My major fear is that my motivation for my work should not go down.
9. Looking back, what’s one thing you wish you understood about entrepreneurship before you ever got started?
I think it would have been better if I would have understood these two concepts earlier : route economics and overhead expenses.
10. Would you like to share any success secrets that helped you in your journey?
Connectivity with the customers and Micro Market knowledge are extremely essential.
11. What do you enjoy most about what you do?
I love daily challenges. I like to have a busy schedule, at times without any holidays. I also like meeting new young and energetic people.
12. What keeps you going when things get tough?
My team and my mental strength.
13. How can people connect with you?
Thank you so much for the Interview! I am sure our readers would be able to get inspired from your journey.